How to improve the efficiency of SMEs in the digital environment?

¿Cómo mejorar la eficiencia de las pymes en el entorno digital?

 

SMEs have addressed change, seeking to adapt their processes, improve their results and increase their profitability.

The change that involves the digitalization of companies is much more than just technological change. SMEs already understand that change involves promoting innovation in their teams, by modifying the designs and structures of the organization itself and, of course, by attracting and managing people with talent, skills and abilities able to cope in the digital world .

There are five elements that can improve the efficiency of SMEs in the digital era.

Innovation

It is the first of the elements that you must work with once you want to be digital. The approach to change must already be – in itself – innovative. Now, the important thing is not to focus on technological innovation, but on a tangential innovation that affects all the components of the company: talent, business model, processes, mentality …

But, in the environment of small and medium-sized companies, the conviction that innovation is expensive is still maintained. And the truth is that it is a prerequisite, not only of greater dexterity, but also of an additional ability to calibrate the day-to-day operation with trial tests, an error often required by innovation projects. However, innovating in the skin is easy as long as there is a predisposition or innovative mentality. The approach must be oriented to respond to questions posed by our clients -external and / or internal- and, in any case, to improve the way in which we do things.

Innovation is a matter of attitude, now, ideally, the company provides spaces or areas of innovation in the company’s own structure, whether as departments or not, take advantage of the opportunities offered by new technologies and tools to reach do pilot tests or seek and encourage innovative teams, who act as facilitators to bring innovation to the rest of the company.

Collaboration

How can one advance alone in a world in which collaboration and exchange set the tone? In the business context, the same trend is maintained. SMEs affirm that collaboration, not only among its members, is evident, but even more so, with other companies and institutions with which they can share interests. Exchange, not only information, but ideas and knowledge, allow the whole company to move faster towards improving the proportions of efficiency you are looking for.

Integration

The ability to collaborate must also be paramount in the tools they use to carry out day-to-day operations. There is, therefore, that look for collaborative solutions that open the door to other complementary applications that allow to optimize the ordinary mechanics. That is, SMEs must guarantee technological integration -also, personal integration- for collaborative work in multidisciplinary teams. Current technology already allows it, with the additional additional of being able to always opt for a special type of design and leading edge.

Scalability

Understood as the property that enables a system, a process or even an organization, to make and lose, lose the quality offered by growth in a consistent and fluid way. Scalability is the condition that allows you to modify the size of something to adapt to changing circumstances. Thus, understanding that digitalization processes should be continuous -such as improvement and evolution- SMEs, the search for scalability in the tools they use.

Also the scalability in its infrastructures and in its human teams. It should be this, a constant quality that allows, starting from your real situation -whether you are moving towards the ideal state that you plan in the design of your future plan. A strategy supported by scalability will not only save costs, but will guarantee flexibility and improve a company’s response capacity.

Resource management

The SMEs that want are efficient in the digital context and allow to focus on the optimal management of their resources. That is, to have the necessary resources and structures and coordinate the tasks, and the actions derived from them. But managing responsibly requires, in addition to the necessary talent, to have the right technological tools to do it. Business management systems are solutions that guarantee innovation in processes, collaboration, integration and scalability. These applications that allow to gather themselves